Case Studies
Real Results. Real Practices.
Every number represents a real practice, with real patients, in a real market. No hypotheticals. No cherry-picked data.
Harley Street Dental
Before
8 consultations/month
After
34 consultations/month
The Challenge
Despite a prime location, the practice was relying almost entirely on referrals for Invisalign cases. Digital presence was minimal and previous agency campaigns had produced poor-quality leads.
Our Approach
We rebuilt the patient acquisition funnel from scratch — new targeting strategy, bespoke creative, and a streamlined booking pathway designed specifically for high-intent Invisalign prospects.
The Outcome
Within four months, monthly consultations increased from 8 to 34. More importantly, the show-up rate improved to 82%, meaning the practice was seeing genuinely interested patients.
"The consistency has transformed how we plan and grow. We finally have visibility on next month's pipeline."
Smile Clinic Manchester
Before
12 consultations/month
After
41 consultations/month
The Challenge
The practice had been running their own Facebook ads with inconsistent results. Some months were strong, others produced almost nothing. There was no system in place.
Our Approach
We implemented our full acquisition system with a focus on consistency. Structured campaigns, automated follow-up sequences, and weekly optimisation cycles replaced the ad-hoc approach.
The Outcome
Consultation volume more than tripled within three months, with a consistent week-over-week flow that allowed the practice to plan staffing and capacity with confidence.
"We finally have a predictable flow of qualified patients. The difference between hoping and knowing is everything."
Edinburgh Dental Studio
Before
5 consultations/month
After
22 consultations/month
The Challenge
A smaller practice in a competitive market with limited brand awareness. Previous marketing efforts had been generic and failed to differentiate the practice.
Our Approach
We developed a hyper-local strategy that positioned the practice as Edinburgh's specialist Invisalign provider. Targeted campaigns focused on the specific demographics most likely to convert.
The Outcome
From just 5 consultations per month to a consistent 22. The practice has since expanded their Invisalign capacity and hired an additional treatment coordinator.
"The quality of consultations has been remarkable. These are patients who are ready to start treatment."
Bristol Smiles
Before
10 consultations/month
After
29 consultations/month
The Challenge
The practice had strong clinical skills but no structured approach to attracting new Invisalign patients. Growth had plateaued and the principal was frustrated with the lack of progress.
Our Approach
A comprehensive strategy combining targeted paid media with conversion-optimised landing experiences. We also implemented a nurture sequence for prospects who didn't book immediately.
The Outcome
Consultations nearly tripled, with a notable improvement in patient quality. The practice reported a 40% increase in case acceptance rates from the new patient flow.
"Not only are we seeing more patients, but the patients we're seeing are better informed and more committed."
Leeds Dental Practice
Before
7 consultations/month
After
26 consultations/month
The Challenge
Located in a highly competitive area with multiple practices offering Invisalign. The practice needed to stand out without resorting to price-based competition.
Our Approach
We crafted a differentiation strategy that highlighted the practice's unique strengths and patient experience. Campaigns were designed to attract patients who valued quality over price.
The Outcome
Consultation volume grew from 7 to 26 per month, with patients specifically citing the practice's reputation and approach as reasons for choosing them.
"We're attracting exactly the type of patients we want. Quality over quantity — and we're getting both."
Could your practice be next?
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